PAST YEAR QUESTION PAPER FOR CHAPTER 1 AND CHAPTER 2

MAR 2012

PART A

1) The four common information sharing cultures include information-functional cultures, information-sharing culture, information-inquiring culture, and information-discovery culture.

Answer: True (Chapter 1)

2) An entry barrier is typically used to influence the rivalry among existing competitors.

Answer: False (Chapter 2)

PART B

1) What is a field concerned with the use of technology in managing and processing information?

Answer: Information technology (Chapter 1)

2)Which of the following represent the order of priority for the three primary organizational key resources?

Answer: People, information, and information technology (Chapter 1)

3)  What refers to application and technologies that are used to gather, provide access to, and analyze data and information to support decision-making efforts?

Answer: Business intelligence (Chapter 1)

 OCTOBER 2012

PART A

1) Information technology (IT) is a field concerned with the use of technology in managing and processing information.

Answer: True (Chapter 1)

2)Support value activities refer to acquire raw materials and manufacture, deliver, market, sell, and provide after sales services.

Answer: False (Chapter 2)

PART B1) Management Information System (MIS) can be defined as:

Answer: A general name for the business function and academic discipline covering the application of people, technologies, and procedures to solve business problems. (Chapter 1)

PART C

1) Explain four (4) organization information cultures. (Chapter 1)

     Organizational information cultures include:
        i) Information-functional culture
       ii) Information-sharing culture
       iii) Information-inquiring culture
       iv) Information-discovery culture
      First is Information-functional culture is employees use information as a means of exercising influence or power over others. For examples, a manager in sales refuses to share information with marketing. This causes marketing to need the sales manager's input each time a new sales strategy is develop. Second is Information-sharing culture is employees across departments trust each other to use information (especially about problem and failure) to improve performance. Third is Information-inquiring culture is employees across departments search for information to better understand the future and align themselves with current trends and new directions. Lastly is Information-discovery culture is employees across departments are open to new insights about crisis and radical changes and seek ways to create competitive advantages.

2) Describe three (3) Porter Generic Strategies. Support your answer with examples. (Chapter 2)

      There have three cost strategy which is cost leadership, differentiation, and focused strategy. Cost leadership focus on selling the cheap product. Differentiation focused on selling the unique product and the price of the product is quick expensive while focused strategy have two type of product which is low cost and high cost. For examples for broad market at low cost is Walmart such as Tesco, Mydin, Giant, and others. For narrow market is Pay less  shoes such as bata. This is because the price is low. For examples broad market at high cost is Neiman Marcus such as Ikea. For narrow market is Tiffany and Co such as rafflesia. The price is quick high because the product are unique compare to others shop.

 MARCH 2013

PART A

1) Switching costs are costs that encourage customers to switch to another product or services.

Answer: False (Chapter 2)

2)Data is information converted into a meaningful and useful context.

Answer: False (Chapter 1)

3) Business-to-business (B2B) is both the sellers and buyers are business organization. B2B represent the vast majority of e-commerce

Answer: False (Chapter 2)

PART B

1) What can IT enable an organization to accomplish?

Answer: Reduce cost, improve productivity, and generate growth (Chapter 1)

2) Organizational information cultures include:

Answer: Information-functional, sharing, inquiring, and discovery culture (Chapter 1)

3) Which of the following statements is true?

Answer: IT enables business success and innovation (Chapter 1)

4) All of the following are principle Business Intelligence enablers, EXCEPT:

Answer: People (Chapter 2)

PART C

1) Describe five (5) primary value activities. (Chapter 2)

      First is receive and store raw materials. As company we should order raw materials from supplier to make the products. So the first thing is receive and store raw materials to make the product. Second is make the product or services. After we make an order and we receive the raw materials, we proceed to make the product as follow as what customer want and need. Third is deliver the product or service. After make the product, we should deliver the product or services to customers, then is market and sell the product or service. After complete make he product, we proceed to selling the product at the market. Lastly is service after the sales. We must always ask customers either they still need or want our product or not, and to make our customers like the product is always make a new one to replace the old product so that the customer will like with our product and our product would famous at everywhere.